"Report on heaviness of use of products among homemakers and adult women in the exclusive and duplicated audiences of the Washington Star and Washington Daily News", 1966
File — Box: 71, Folder: 3
Scope and Contents
From the Series:
BRI Marketing Reports were commissioned by the Star to track the spending habits of subscribers of the major DC papers based on race, gender, age, and economic status.
Dates
- Creation: 1966
Creator
- From the Collection: Evening Star Newspaper Co.. Washington Star, The (Organization)
Language of Materials
From the Collection:
English
Extent
From the Collection: 169 Boxes
From the Collection: 87 Linear feet
Repository Details
Part of the The People's Archive, Martin Luther King, Jr. Memorial Library Repository